Eat That Frog!: It contains several short essays with great ways to stop procrastinating and get more done in less time, addressing the problem of delay. In total, there are 21 chapters, each providing a strategy for an individual to manage their time effectively. Tracy begins by asking readers to write everything down, demonstrating the power of this in goal setting and planning. He provides readers with several exercises, which he encourages them to do with pen and paper. He acknowledges that one can digitally note anything they want. However, he mentions that there is a different feeling that spreads in a person's mind when they write things down on paper.

The title of the book reflects one of Tracy's main ideas. The name is derived from a quote by Mark Twain, which says that nothing worse can happen to a man all day than to eat a live frog first thing in the morning. This strategy does not actually mean eating a frog, but rather revolves around the idea that if a person completes the most procrastinated task first thing in the morning, the rest of the day will become relatively easier. Another time management technique explained by Tracy is the 80/20 rule, also known as the Pareto Principle. Tracy explains that this principle means that by investing 20 percent of time in a specific task, one will achieve about 80 percent of the results.

The ABCDE method is another time management strategy described by Tracy, which involves grouping activities based on their priority and due dates. 'A' tasks are given the highest priority, while 'E' tasks are virtually insignificant. The author emphasizes working on 'A' tasks until they are completed before moving on. Tracy further explains that one should enhance their core skills by regularly setting aside time to do so. This will make it easier for individuals to deal with larger projects. Tracy believes that the main purpose behind time management is to make time to enjoy life with family and friends. Although these tips and techniques are designed to improve an individual's productivity, Tracy asks readers to keep in mind the underlying reasons behind them.